The free Stan Store alternative that runs on your own site
Stan keeps your store at stan.store, on a Stripe account it creates, and charges $99/mo to take its branding off. Checkout Page sells from inside your own site, on your own Stripe account, free up to $3K in monthly sales.
Free up to $3K in monthly sales. No credit card needed.
Is Checkout Page a good Stan Store alternative?
It depends on what you sell. Stan is built for creators who sell from a link in bio on Instagram or TikTok, from $29/mo. Order bumps, discount codes and payment plans need Creator Pro at $99/mo, as of October 2026. Checkout Page gives every store a link in bio too, at checkoutpage.com/@yourname, and also sells from inside your own website. Everything runs on a Stripe account you own, with order bumps, coupon codes and payment plans on the Free plan. It is free up to $3K in monthly sales, then $99/mo up to $10K.
Pricing checked October 2026.
More than a link-in-bio storefront
Everything you sell on Stan Store: courses, coaching, bookings and digital products. One platform, on your own site and your own Stripe account, instead of a storefront on theirs.
Sell courses, coaching and digital products
One-time, payment plans or subscriptions, with order bumps and custom checkout fields on the Free plan.
Subscriptions and memberships
Recurring billing with paid trials, setup fees and a self-serve customer portal.
Event tickets and check-in
Sell tickets with QR codes and check-in included. No extra tool.
Lead capture forms
Collect leads and customer details, synced to your email tools and CRM.
Link in bio
One link that lists your checkouts, events and forms, at no extra cost.
Your own Stripe account
Everything runs on Stripe: payments, subscriptions, taxes and payouts, in your account.
Embedded checkouts
Sell inside your own website or funnel builder, not on a redirect.
Why sellers switch from Stan Store
Stan is built for selling through a link in bio, and it does that well. What you give up is the address, the Stripe account and most of the checkout tools until $99/mo.
Switching from
Stan Store
Their storefront, their domain, their Stripe account
- Your store lives at stan.store/yourname, with no custom domain
- A Stripe account Stan creates, managed inside Stan
- No built-in way to embed checkout on your own site
- Stan branding until Creator Pro at $99/mo
- Order bumps, discount codes and payment plans start at $99/mo
- No free plan, only a 14-day trial
Switching to
Checkout Page
Your site, your domain, your own Stripe account
- Free up to $3K in monthly sales, then from $99/mo
- Connect a Stripe account of your own
- A link in bio at checkoutpage.com/@yourname
- Embedded checkouts on your own site
- Order bumps and payment plans on the Free plan
- Branding removed from $29/mo
Own the checkout and the account, not just the products
Stan Store is a good link-in-bio product: mobile-first, fast to set up, no website needed, with bookings and AutoDM built in. The trade is ownership. Your store sits at stan.store/yourname, the checkout cannot be embedded in your own pages, and the Stripe account is one Stan creates and you manage from inside Stan.
Connect a Stripe account of your own
Payments, subscriptions, taxes and payouts run through your Stripe, in your name. If you leave, the account and its history stay with you.
Sell from the site you already run
Embed checkouts or open them as pop-ups inside your own pages, on the Free plan. Hosted checkouts on your own domain come with Scale at $99/mo.
The selling tools on the Free plan
Order bumps, coupon codes, payment plans, custom fields and pay what you want. One-click upsells and cart abandonment recovery come with Scale at $99/mo.
Add checkouts to your website or share a payment link
Your checkout works wherever your customers are, with or without a website.
Embedded checkout
Add a checkout to your website with a copy-paste snippet. Works with any site builder.
Payment pop-up
Open a checkout on top of your page, so customers pay without leaving your site.
Hosted payment page
A branded page for your products at its own URL. Start selling without a website.
Payment link
Send a link in a bio, DM, email, or QR code, and customers pay on the spot.
Custom domains
Put your checkout pages and payment links on your own domain.
- $2M+
- in monthly sales processed
- 200K+
- monthly checkout views
- 16K+
- stores running on Checkout Page
Checkout Page vs Stan Store at a glance
Neither platform takes a cut of your sales. The difference is whose Stripe account holds the money, whose domain the store sits on, and what the cheapest plan includes.
Runs on your own Stripe account
Stan creates a Stripe account you manage inside Stan
- Checkout Page
- Yes
- Stan Store
- Account Stan creates
Pricing
What you pay, and when
- Checkout Page
- Free up to $3K/mo, then from $99/mo
- Stan Store
- From $29/mo, no free plan
Free plan for low volume
Not just a time-limited trial
- Checkout Page
- Yes
- Stan Store
- 14-day trial
Your own domain
Stan stores live at stan.store/yourname, with no custom domain option
- Checkout Page
- Scale, $99/mo
- Stan Store
- Not available
Embed checkouts on your own site
- Checkout Page
- Yes
- Stan Store
- No
Remove platform branding
- Checkout Page
- From $29/mo
- Stan Store
- From $99/mo
Order bumps
- Checkout Page
- Yes
- Stan Store
- Creator Pro, $99/mo
Discount codes
- Checkout Page
- Yes
- Stan Store
- Creator Pro, $99/mo
Payment plans
- Checkout Page
- Yes
- Stan Store
- Creator Pro, $99/mo
Switch in an afternoon
No migration project. Recreate your products, connect Stripe and point your link in bio at the new checkout.
- 1
Create your checkouts
Recreate your Stan products as checkouts: prices, payment plans, subscriptions and files for digital delivery.
- 2
Connect your Stripe account
Connect a Stripe account of your own. Every new sale pays out directly to you, and you log into Stripe yourself.
- 3
Repoint your links
Put your Checkout Page link in bio in your bio and swap the buy links on your site. Customers see your brand at every step.
"Checkout Page has saved me hours of frustration and hundreds of $$$. Flawless integration with Stripe and Rewardful affiliate program. I can customize every detail I want without being a computer wiz. When I had a question, customer support experience was excellent."
Frequently asked questions
Everything you need to know before switching from Stan Store.
Before you decide
Our exact pricing, real checkouts, and how sellers like you made the switch from Stan Store.
Comparing a few platforms?
See how Checkout Page stacks up against the others sellers weigh us against.
Start selling on your own Stripe account
Create your checkouts, connect Stripe and switch your links in an afternoon. Free up to $3K in monthly sales.
Free plan available. No credit card needed.