SamCart pricing starts at $79 per month. There is one plan with every feature included, and the price scales upward based on your monthly revenue through the platform.
SamCart does not charge platform fees or take a percentage of your digital product sales on top of the subscription. You will, however, pay standard payment processing fees through Stripe or PayPal.
This article breaks down the full cost structure, the expenses that most reviews skip over, and an honest look at who SamCart works for and who it does not.
SamCart pricing at a glance
SamCart uses revenue-based pricing with a single plan. Every account gets access to every feature from day one, including upsells, order bumps, cart abandonment recovery, and subscription saver. Your monthly cost increases only after you earn more through the platform.
Here is what you can expect to pay based on your revenue level.
Monthly revenue through SamCart | Monthly subscription cost | All features included | Processing fees (Stripe) |
|---|---|---|---|
Up to $3,000 | $79 per month | Yes | 2.9% + $0.30 per transaction |
Up to $4,000 | $109 per month | Yes | 2.9% + $0.30 per transaction |
Up to $5,000 | $129 per month | Yes | 2.9% + $0.30 per transaction |
Up to $10,000 | $219 per month | Yes | 2.9% + $0.30 per transaction |
Up to $20,000 | $319 per month | Yes | 2.9% + $0.30 per transaction |
Up to $50,000 | $499 per month | Yes | 2.9% + $0.30 per transaction |
Up to $100,000 | $849 per month | Yes | 2.9% + $0.30 per transaction |
Up to $500,000 | $999 per month | Yes | 2.9% + $0.30 per transaction |
Up to $1,000,000 | $1,299 per month | Yes | 2.9% + $0.30 per transaction |
Over $1,000,000 | Custom pricing | Yes | 2.9% + $0.30 per transaction |
Annual billing is available at each tier and saves 25%, which brings the entry-level plan from $79 down to roughly $59 per month.
A few things stand out in this pricing structure:
- The jump from $129 to $219 between $5K and $10K revenue is the steepest on the scale: a 70% increase in your subscription for doubling your revenue.
- At higher tiers, the curve flattens. Going from $100K to $500K in monthly revenue only adds $150 to your bill.
- At $3K in monthly revenue, the $79 subscription is about 2.6% of your earnings. At $20K, the $319 subscription drops to roughly 1.6%.
- A solo creator selling a $50 product needs about two sales per month just to cover the base subscription.
The ratio improves as you scale, but the dollar amount keeps climbing. The key question is whether SamCart's conversion features generate enough additional revenue to justify the cost. For many digital product sellers, they do.
What you get with SamCart: Features
Every SamCart account includes the full feature set regardless of which revenue tier you are on. There are no gated features or premium add-ons. Here is what is included.
Checkout and selling
Feature | What it does |
|---|---|
Embedded checkout | Integrate a checkout form directly into any page on your existing website |
Slide checkout | Attach a checkout to any button on any page so customers buy without leaving |
Express checkout | A streamlined, fast checkout flow designed to reduce drop-off |
Pages AI | An AI-powered page builder for creating sales pages, lead pages, and landing pages |
Design AI | An AI tool for creating ebooks, course materials, social posts, and other digital assets |
Order bumps and add-ons | Offer recommended products on the checkout page to increase average order value |
One-click upsells | Present additional offers after purchase using stored payment details |
Upgrades | Sell higher-ticket offers to existing customers |
Coupons | Create dynamic discount codes to convert more customers |
Cart abandonment | Automatically capture and recover sales from shoppers who do not complete checkout |
Payments and subscriptions
Feature | What it does |
|---|---|
Flexible payment methods | Accept credit cards, PayPal, and other options; customers can pay in full, in installments, or on a subscription |
Payment routing | Connect multiple payment processors in one marketplace |
Subscriptions | Build and manage recurring revenue with flexible billing cycles |
Subscription saver | Automatically recover at-risk subscription payments before they churn |
Content delivery and business management
Feature | What it does |
|---|---|
Courses app | Deliver courses, downloads, templates, and other digital content directly through SamCart |
Customer hub | An automated customer support portal for buyers |
Shipping and logistics | Built-in tools for automating shipping and streamlining fulfillment for physical products |
Affiliate center | Recruit and manage affiliates with custom commissions and automated payouts |
Pixel and analytics | Built-in pixel integration and conversion tracking |
Reporting | Revenue, conversion, and subscription analytics in one dashboard |
Integrations | Connect your email tools, community platforms, and other software through native integrations |
The fact that every feature is available from day one is one of the strongest parts of SamCart's new pricing model. Under the old three-tier system, upsells and cart abandonment recovery were locked behind the more expensive Grow and Scale plans.
Now, a seller paying $79 per month has access to the same tools as someone paying $1,299.
What changed from the old SamCart plans
In 2025, SamCart retired its three-tier pricing model (Launch, Grow, and Scale) and replaced it with a single revenue-based plan. If you have searched for SamCart pricing before, you may have seen references to the old structure. Several review articles still list the old tiers, which makes them outdated.
Here is what the old model looked like compared to the current one.
Aspect | Old model (Launch, Grow, Scale) | New model (single plan) |
|---|---|---|
Number of plans | Three tiers with different feature sets | One plan with every feature included |
Starting price | $79 per month for the Launch plan | $79 per month for every account |
Feature access | Gated by tier; upsells and cart abandonment required Grow or Scale | Every feature available on every account from day one |
Price increases | Only if you manually upgraded to a higher tier | Automatic, based on your monthly revenue growth |
Annual discount pf 25% | Available on all three tiers | Available; reduces the effective monthly rate |
Downgrading | You could move to a lower tier at any time | Price may decrease if your sales drop; contact support for details |
The change is friendlier for people starting out. Under the old model, a beginner on the Launch plan had no access to upsells or cart abandonment recovery, which are arguably the features that make SamCart worth the price. Now, everyone gets everything from day one.
The trade-off is predictability. Under the old model, you knew exactly what you would pay each month. Under the new model, your cost rises as your revenue rises. For established sellers who prefer a fixed monthly expense, this is worth considering.
The real cost of using SamCart
The $79 monthly subscription is not the only cost. Every SamCart seller also pays payment processing fees, and most will need at least one additional tool to run their business.
Here is a realistic breakdown of what a typical digital product seller pays each month when using SamCart.
Cost category | What you pay | Notes |
|---|---|---|
SamCart subscription | $79 per month (starting) | Scales with revenue; annual billing reduces this |
Stripe processing fees | 2.9% plus 30 cents per transaction | SamCart does not add platform fees on top of Stripe |
PayPal processing fees | 3.49% plus a fixed fee per transaction | Alternative to Stripe; slightly higher rate |
Email marketing tool | $15 to $80 per month depending on list size | SamCart does not include email marketing; you need a separate tool like ConvertKit, ActiveCampaign, or Mailchimp |
Domain and hosting | $10 to $30 per month | Only needed if you run your own website alongside SamCart |
Zapier or integrations | Free tier available, or $20 per month and up | Needed if you connect SamCart to tools it does not natively integrate with |
Custom domain for checkout | Included | No extra cost with any SamCart account |
Most SamCart reviews focus solely on the subscription price and note Stripe fees as a footnote. In practice, the email tool and any integrations you need are real ongoing costs that should factor into your decision.
Example: what you actually pay at two revenue levels
Scenario | SamCart subscription | Stripe fees (estimated) | Email tool |
|---|---|---|---|
Just starting out, under $3K revenue | $79 per month | Around $90 on $3,000 in sales | $15 to $30 |
Growing, $5K per month in revenue | $129 per month | Around $175 | $30 to $50 |
Who SamCart works best for
SamCart is built for people who sell digital products and want a conversion-optimized checkout. It is not a general-purpose ecommerce platform, and it is not trying to be.
Good fit
Creators selling courses, ebooks, templates, or coaching packages. If your business relies on upsells, order bumps, and cart abandonment recovery to increase average order value, SamCart's feature set is designed specifically for that. It also suits sellers who want a polished, high-converting checkout without building and maintaining a full website.
Not the best fit
Physical product sellers who need inventory management, shipping, and variants. SamCart does not handle those. If you need a built-in learning management system or course hosting, SamCart will not cover that either. It handles the checkout, not the delivery.
Budget-conscious beginners who do not yet have a product or audience may find $79 per month steep for a tool they are not fully using yet. Gumroad, which charges no monthly fee and takes 10% plus 50 cents per sale instead, can be a lower-risk starting point since you only pay when you earn.
Sellers who want a fixed, predictable monthly cost regardless of revenue should also consider whether the revenue-based model suits them. If your monthly sales fluctuate significantly, your SamCart subscription cost will fluctuate too.
What SamCart does not do
SamCart does not include email marketing or newsletter tools. You will need a separate platform, such as ConvertKit, ActiveCampaign, or Mailchimp, to build and email your list. It is also not a full website builder, though the Pages AI tool can create sales and landing pages. Knowing these boundaries upfront saves you from choosing a tool that doesn’t meet your needs.
How SamCart compares to other checkout tools
SamCart is one of several platforms for selling digital products. The right choice depends on what you sell, how you sell it, and what you are willing to pay.
Here is a high-level comparison to help you narrow down your options.
Factor | SamCart | ThriveCart | Gumroad | Checkout Page |
|---|---|---|---|---|
Pricing model | Revenue-based, starting at $79 per month | $495 one-time for Standard; Pro+ adds $295 per year from year two | No monthly fee; 10% plus 50 cents per sale (30% through Discover) | Revenue-based starting at $29 per month, built on Stripe with no platform fees |
Best for | Conversion-focused checkout with upsells and order bumps | Sellers who prefer paying once and want 0% platform fees | Beginners who want zero upfront cost and simple setup | Sellers already on Stripe who want a branded checkout they fully control |
Upsells and order bumps | Yes, included on every account | Yes, included with Standard; multiple bumps require Pro+ | Limited options available | Available depending on the plan |
Platform fees on sales | No percentage taken beyond the subscription | 0% fees on all plans | 10% plus 50 cents per direct sale; 30% through Gumroad Discover | No percentage taken; you pay Stripe directly |
Course or content hosting | Yes; built-in Courses app for delivering courses, downloads, and templates | Built-in LMS (Learn) included; advanced features in Ultimate Bundle | Basic digital product delivery included | No; handles checkout only and integrates with delivery tools |
Email marketing built in | No; requires a separate email tool | No; requires a separate email tool | Basic email features included | No; requires a separate email tool |
Each platform makes different trade-offs. SamCart gives you the most conversion features out of the box but ties your cost to your revenue.
ThriveCart starts with a $495 one-time payment and charges 0% platform fees, though the Pro+ features most sellers want add $295 per year from year two.
Gumroad removes the upfront commitment entirely but takes 10% plus 50 cents on every direct sale, which adds up fast at higher volumes.
Checkout Page uses a similar revenue-based model to SamCart but starts at $29 per month and runs directly on your own Stripe account.
Many sellers use multiple platforms as their businesses evolve. There is no single right answer.
For a deeper look at how SamCart stacks up against a specific competitor, see our SamCart vs ClickFunnels comparison. For Checkout Page pricing details, visit our pricing page.
Conclusion
SamCart is a strong checkout platform for digital product sellers who rely on upsells, order bumps, and cart abandonment to grow their revenue. The pricing is transparent once you know how the tiers work, and getting every feature from day one removes the guesswork around which plan to pick.
The main trade-off is cost. At $79 per month before you earn your first dollar, it is not a casual commitment.
And as your revenue grows, so does your subscription. Whether that trade-off makes sense depends on how much additional revenue SamCart's conversion tools generate for your business.
If you are still comparing options, Checkout Page uses a similar revenue-based model starting at $29 per month and connects directly to your own Stripe account. You can try it free for 7 days with no card required.
Frequently asked questions (FAQs)
How much does SamCart cost?
SamCart starts at $79 per month with every feature included. The price increases as your monthly revenue through the platform grows. Annual billing is available, reducing the effective monthly rate. On top of the subscription, you pay payment processing fees through Stripe (2.9% plus 30 cents per transaction) or PayPal (3.49% plus a fixed fee).
Does SamCart take a percentage of sales?
No. SamCart does not take a percentage of your sales or charge platform fees on transactions. The only cost per transaction is the standard processing fee from your payment provider, either Stripe or PayPal. Your SamCart subscription is a monthly fee based on revenue, not a commission on individual sales.
Is SamCart good for beginners?
SamCart can work for beginners, but it is not the cheapest option for starting to sell online. At $79 per month, it represents a real investment for someone who does not yet have an audience or a validated product. Beginners who want to test an idea with minimal upfront cost may find a free platform like Gumroad a more accessible starting point. SamCart makes more sense once you have a product ready and want to maximize conversions through features like upsells and order bumps.
Can I cancel SamCart at any time?
Yes. SamCart does not require a long-term contract. You can cancel your subscription at any time through your account settings. If you are on an annual plan, the cancellation takes effect at the end of your current billing period.
What payment processors does SamCart support?
SamCart integrates with Stripe and PayPal as its primary payment processors. It also supports SamPay, SamCart’s own payment processor, as well as Braintree and Authorize.net. Third-party processors beyond Stripe and PayPal may carry small additional fees. Check SamCart's terms for the latest details on supported processors and any associated costs.
