Subscription pricing

How to set up subscription pricing, including billing cycles, free trials, and payment plans

What is subscription pricing?

Subscription pricing charges customers recurring fees (daily, weekly, monthly, quarterly, or yearly). Each subscription continues until the customer cancels or you stop it.

How to create a checkout with subscription pricing

  1. Go to Pages → Create Page → Checkout.
  2. Under Pricing, select Subscription.
  3. Enter the payment amount in the Price → Amount field.
  4. Select a currency from the Currency dropdown.
  5. Select how often the payment repeats from the Repeats dropdown.
  6. (Optional) Enable Offer a free or paid trial and enter the number of trial days.
  7. (Optional) Enable Select price from Stripe to reuse an existing Stripe product and price.
  8. Click Create checkout.

How free trials work

A free trial lets the customer use the subscription for a set number of days before being charged. The first payment is charged automatically when the trial ends.

Example: A customer purchases a subscription on May 3 at 14:00 with a 7-day free trial. The first charge occurs on May 10 at 14:00.

How paid trials work

A paid trial charges a one-time amount during the trial period. The paid trial amount is set using the setup fee field. After the trial ends, the recurring subscription price begins.

When the customer is charged

The first payment is charged immediately at checkout, unless a trial period or a future start date is set.

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