Product variants

What are variants?

Variants add options to a checkout, such as product variations (colours, sizes), pricing tiers, add-ons, or order bumps. Customers select from the options you define.

There is no limit to the number of variants. You can reorder variants by dragging and dropping.

How to add a variant

1. Go to Pages and open the checkout you want to edit.
2. Go to Details → Variants.
3. Click Add variant.
4. Enter a variant name and add options.
5. Click Save.

Variant option fields

Each option within a variant can include:

• Name — the option label shown to the customer.
• Description — additional detail about the option (supports HTML).
• Image — an image displayed alongside the option.
• Price — the amount charged for the option.
• Discounted from — the original price shown alongside the current price.
• Billing — the billing model for the option: one-time, pay what you want (with a minimum and optional suggested price), or matching the checkout billing (e.g. subscription, payment plan). On subscription checkouts, this allows one-time charges alongside recurring payments.
• SKU — a unique stock-keeping unit number (under Additional settings).
• File downloads — link a file to the option (files must first be uploaded in the Files tab).

To use variants as the only pricing on the checkout, select Multiple Prices when setting up the page.

Variant settings

Configure in Settings on the variant:

• Required — the customer must select an option before checking out.
• Preselect option — automatically select a default option when the checkout loads.
• Conditional logic — show or hide the variant based on conditions.
• Hide variant — hide the variant from the checkout page.
• Variant selection — choose how customers select options:
  • Single select — the customer selects one option.
  • Multiple select — the customer can select more than one option.
  • Quantity select — the customer selects a quantity per option.
• Use checkout quantity — link the variant quantity to the checkout quantity field.
• Manage stock — set stock levels per option. When stock reaches zero, the option shows as sold out.

Variant layout

Configure in Layout on the variant:

• Display as — list or grid.
• Display as accordion — collapse the variant to save space.
• Alignment — default, centre, or stack.
• Image size — small, medium, or large.
• Spacing — comfortable or compact.
• Show on variant — toggle visibility of variant name, option names, option prices, PWYW placeholder, and plus sign before price.