Add Google Tag Manager to Checkout Page
How to set up Google Tag Manager to track and analyze checkout events
What is Google Tag Manager?
Add Google Tag Manager to track and analyze customer behavior on your checkout pages. It allows you to fire conversion tracking scripts and measure event data without modifying your site code.
How do I add Google Tag Manager to Checkout Page?
- Follow these steps to add Google Tag Manager to your Checkout Page:
- Open your Google Tag Manager dashboard and click on your container under Accounts
- Navigate to the Admin tab and click to Install Google Tag Manager
- Copy the first code of your Google Tag Manager
- Go to Checkout Page and click on your checkout
- Open Settings and paste the tag under Tracking pixels
- Click to Save and that’s it!
- Take a look at these articles to further configure the event tracking for your checkouts: